Integrated Marketing Communication in Digital Age



ناشر : wiley
دسته کتاب : کتاب‌های لاتین
آخرین به‌روزرسانی : ۱۳ مهر ۱۴۰۴

This book serves as an essential guide for students, business professionals, and marketers aiming to understand the nuances of contemporary marketing communication strategies. The book diligently provides information and roadmap that is imperative to dynamically maneuvers and elevate the marketing strategy in the fast-paced digital world not only for startups but also for established companies.

by

Divesh Kumar, Varisha Rehman, et al.

Year: 2024

Access through the digital library

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