Influencer Impact: Understanding Consumer Behaviour in the Digital Age



ناشر : amazon
دسته کتاب : کتاب‌های لاتین
آخرین به‌روزرسانی : ۲۸ آبان ۱۴۰۴

Author

David-Hill

 

Year: 2024

The digital age has catapulted a new breed of celebrity into the limelight: the influencer. Picture this: one day, you’re lounging on your couch in your pyjamas, scrolling through social media, and the next, you’re posting a selfie with a face mask that guarantees to make you look ten years younger—while being showered with likes and comments. It’s a Cinderella story for the modern age! Gone are the days when fame was reserved for movie stars and musicians. Now, anyone with a Smartphone and a knack for taking pictures of their avocado toast can ascend the ranks from “nobody” to “somebody” faster than you can say “viral.”

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